Podcast: The High Performance
Published Date:
Fri, 28 Oct 2022 00:00:29 GMT
Duration:
6:57
Explicit:
False
Guests:
Please note that the summary is generated based on the transcript and may not capture all the nuances or details discussed in the podcast episode.
This week’s bitesize comes from a live audience conversation with bestselling author, business coach and ActionCOACH owner Brad Sugars.
If you’re listening to this as an entrepreneur who’s just starting, struggling or in a difficult place - that’s exactly where Brad has been and why his valuable lessons can help.
The audio isn’t as great as normal due to being recorded at a live event, but we loved the chat with Brad so much we wanted you to hear it.
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In this special episode, the hosts engage in a live audience conversation with Brad Sugars, a bestselling author, business coach, and owner of ActionCOACH, a global business coaching firm. Brad's mission is to empower entrepreneurs and business owners with proven tools and strategies to achieve success, freedom, and fulfillment.
The discussion centers around the importance of learning before earning in entrepreneurship. Brad emphasizes that many business owners often know what to do but lack the confidence and validation to take action. He stresses the role of coaches and mentors in providing encouragement and affirmation, acting as cheerleaders who help entrepreneurs believe in their abilities.
Brad illustrates this point with an anecdote about his children's soccer team. He explains that when teaching them to improve their kicking technique, one girl quickly gave up after a few attempts, claiming she was no good at it. Brad's response was to challenge her to continue practicing, emphasizing that she would improve with persistence. This anecdote highlights the importance of perseverance and the belief in one's ability to learn and grow.
Brad emphasizes that skills and knowledge can be acquired through learning and practice. He uses the example of running a marathon, explaining that one cannot simply decide to run a marathon without proper training and preparation. Similarly, in business, entrepreneurs need to invest in their own development and acquire the necessary skills and knowledge to succeed.
The conversation also touches on the concept of setting goals and growing into them. Brad explains that when setting a goal, it should be challenging enough to require growth and development. This process of growing into one's goals helps individuals expand their capabilities and achieve new levels of success.
Brad delves into the significance of self-talk and internal validation. He stresses that external opinions and validation from others should not dictate one's self-worth. Instead, individuals should focus on the dialogue they have with themselves and strive to maintain a positive and empowering internal narrative.
When hiring employees, Brad emphasizes the importance of values alignment. He believes that hiring people who share the company's values and are motivated by its mission is crucial for building a strong and cohesive team. Brad's approach prioritizes finding individuals who are a good fit for the company culture rather than solely focusing on their skills and experience.
Brad concludes the conversation by highlighting the order of importance in life: people, money, and things. He emphasizes that investing in people and relationships is paramount, followed by financial stability, and finally, material possessions. Brad encourages entrepreneurs to prioritize building strong teams, investing wisely, and enjoying life's experiences without becoming overly attached to material possessions.